Kevin Short, Mintra's CEO
Mintra is excited to announce its collaboration with Evertreen to combat deforestation and support the local labour force in Kenya by committing to plant 5,000 trees at Kilifi Creek.
Mintra has teamed up with Evertreen to not only deliver environmental benefits derived from tree planting but also support the employment of local communities of farmers involved with the project.
Mintra CEO, Kevin Short commented: “We are passionate about supporting the solutions to some of the greatest challenges facing our environment. Mintra is committed to promoting the creation of a sustainable future by combating deforestation and supporting local communities. This is another step towards Mintra becoming a carbon neutral business and us being able to pass these benefits onto our global customers.”
Over 90 per cent of Kenya has been deforested and the dangerous combination of logging, charcoal burning as well as illegal settling is further accelerating forest loss. By planting trees, Mintra is not only contributing to environmental sustainability but also supporting local economies and communities.
Trees act as a natural carbon sink and can help mitigate the impact of climate change, prevent soil erosion and support biodiversity by providing habitats for various species of animals or insects.
Mintra will benefit from a satellite monitoring service, demonstrating the impact of the tree planting efforts as well as videos taken by farmers to see the trees thriving.
The GPS coordinates will make it easy for everyone to see the impact of tree planting and anyone can add trees to the Mintra forest.
Tree planting can contribute to achieving several United Nations Sustainable Development Goals (UN SDGs), including:
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